I have been using joylent (i guess you know it, since it is a competitor) for a few years now and because i recently moved to rotterdam, i tried out Queal for the first time. I have to say your variety (especially in the athlectic section) really convinced me and the quality as well as the nutrition is very good. However I have two points of critique: Given the 3 main guidelines are healthy, easy and cheap: quality as i mentioned very good cheap i have to say "ok" since in generel the price for good nutrition is adequat but compared to other providers too expensive Easy: There is only one aspect that differentiates you from others and that is the shaker... so please dont save money on that because it resembles a huge difference. The shaker is of very bad quality due to the gap on the lid on the inside and the unpractical mixing-spiral. People buy queal to save time. Compared to other shakers you spend a lot of effort on cleaning this one. Thought you would appreciate a review of an experienced costumer!